https://knowanalytics.co.uk/blogs/ga4-marketing-analytics-investment/ 2026-07-19 https://knowanalytics.co.uk/images/blog/ga4-marketing-analytics-investment-thumbnail.jpg GA4 Isn’t the Problem: You’re Underinvesting in Marketing Analytics Why unreliable GA4 data is usually caused by underinvestment in measurement strategy, GTM implementation, consent, server-side tracking, analysis and ongoing maintenance. https://www.youtube-nocookie.com/embed/b9ElcVYWfDk 2026-07-15T08:15:12+01:00